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Title details for Rule Makers, Rule Breakers by Michele Gelfand - Available

Rule Makers, Rule Breakers

How Tight and Loose Cultures Wire Our World

by Michele Gelfand
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A celebrated social psychologist offers a radical new perspective on cultural differences that reveals why some countries, cultures, and individuals take rules more seriously and how following the rules influences the way we think and act.
In Rule Makers, Rule Breakers, Michele Gelfand, "an engaging writer with intellectual range" (The New York Times Book Review), takes us on an epic journey through human cultures, offering a startling new view of the world and ourselves. With a mix of brilliantly conceived studies and surprising on-the-ground discoveries, she shows that much of the diversity in the way we think and act derives from a key difference—how tightly or loosely we adhere to social norms. Just as DNA affects everything from eye color to height, our tight-loose social coding influences much of what we do.

Why are clocks in Germany so accurate while those in Brazil are frequently wrong? Why do New Zealand's women have the highest number of sexual partners? Why are red and blue states really so divided? Why was the Daimler-Chrysler merger ill-fated from the start? Why is the driver of a Jaguar more likely to run a red light than the driver of a plumber's van? Why does one spouse prize running a tight ship while the other refuses to sweat the small stuff?

In search of a common answer, Gelfand spent two decades conducting research in more than fifty countries. Across all age groups, family variations, social classes, businesses, states, and nationalities, she has identified a primal pattern that can trigger cooperation or conflict. Her fascinating conclusion: behavior is highly influenced by the perception of threat.

"A useful and engaging take on human behavior" (Kirkus Reviews) with an approach that is consistently riveting, Rule Makers, Ruler Breakers thrusts many of the puzzling attitudes and actions we observe into sudden and surprising clarity.

  • Creators

  • Publisher

  • Release date

    September 11, 2018

  • Formats

    • Kindle Book

    • OverDrive Read

      • ISBN: 9781501152955

    • EPUB ebook

      • ISBN: 9781501152955
      • File size: 6603 KB

  • Languages

    • English

  • Reviews

    • Kirkus

      August 15, 2018
      Gelfand (Psychology/Univ. of Maryland) describes the powerful role of social norms.In 2011, the author and her colleagues conducted a major cross-cultural investigation of the behaviors of some 7,000 people in more than 30 countries. Published in Science, the study led Gelfand to develop the tightness-looseness classification system of cultures that is the focus of this debut. "Tight cultures have strong social norms and little tolerance for deviance, while loose cultures have weak social norms and are highly permissive," she writes. For example, the United States, a relatively loose culture, tolerates casual norm violations "from littering to jaywalking to dog waste." Tighter, norm-enforcing Singapore has clean streets and no jaywalkers. In Brazil, a loose culture, people arrive late for business meetings; in Japan, a tight country, trains arrive on time. In these brightly written, sometimes repetitive pages, the author explains how norms and their enforcement can help us better understand organizations and households as well as nations. Norms generally make us a "cooperative species," as when we stop for a red light, line up, or go quiet in a theater, but their strength and enforcement shape cultural differences. Tight cultures have strict rules and punishments; they provide stability and tradition. Loose cultures foster innovation and rule-breaking. Based on this approach, Gelfand offers many intriguing observations: Cultural shocks, such as terrorism and globalization, drive tightness and often produce autocratic leaders. In the U.S., where "cultural divides run deep," Donald Trump "masterfully created a climate of threat" and used the "psychology of tightness" to win the presidency. On class differences, she writes, "for those in the lower class, globalization is a looming threat; for those in the upper class, it's an opportunity." Other topics include how clashing norms can make moving from the working to upper class painful and the tightness of hospitals, the military, construction, and other life-or-death industries with strict rules.A useful and engaging take on human behavior.

      COPYRIGHT(2018) Kirkus Reviews, ALL RIGHTS RESERVED.

Formats

  • Kindle Book
  • OverDrive Read
  • EPUB ebook

subjects

Languages

  • English

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