Crazy Is a Compliment
The Power of Zigging When Everyone Else Zags
Linda Rottenberg has spent her career helping innovators think big. “If people aren’t calling you crazy, you aren’t thinking big enough,” she says. These days taking chances isn’t just for young college dropouts in hoodies. Whether you work at a Fortune 500 company, a non-profit, or a mom-andpop store, everybody needs to think and act like a changemaker. We all need to be nimble, adaptive, daring, and maybe even a little crazy, or risk being left behind.
But how do you take smart risks and still achieve big success? That’s Rottenberg’s expertise as the CEO and cofounder of Endeavor, the world’s leading organization devoted to identifying, mentoring, and investing in fast-growing businesses. Since 1997, Endeavor has screened 40,000 candidates and handpicked 1,000 entrepreneurs in 20 countries —then helped them take the crucial steps to grow their organizations and transform their communities. In 2012, Endeavor entrepreneurs generated $6 billion in revenues and provided 225,000 jobs.
Now Rottenberg draws on her unique experience to show how we can all take manageable steps to achieve our dreams. Crazy Is a Compliment offers a blend of inspiring stories and practical tools for getting started, going bigger, and integrating work and family. As she writes, “Since everybody has to take risks these days, we all need to be able to derisk risk.”
Written with wisdom, wit, and passion, Crazy is a Compliment is a rallying cry for a new approach to business and a blueprint for personal change. The good news is that anybody can initiate those changes. “There are no admission criteria. There is no wardrobe requirement. There is no secret vote. Entrepreneurship is for everyone.”
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Creators
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Publisher
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Release date
October 2, 2014 -
Formats
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OverDrive Listen audiobook
- ISBN: 9780553546064
- File size: 237641 KB
- Duration: 08:15:05
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Languages
- English
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Reviews
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AudioFile Magazine
With this fast-moving collection of entrepreneur success stories and practical advice, the author shows how creative people can keep from being shut down by conventional wisdom or initial failure. As narrator, Rottenberg sounds remarkably polished. With quiet confidence and enthusiasm for her message, she shares stories about innovators whose enterprises broke through barriers to offer game-changing products or serve constituencies in creative ways. She sounds like a beguiling combination of a trusted family attorney and a veteran business school professor. Also compelling is the story of how she founded Endeavor, a leading supporter of creative people and fast-growing enterprises around the world. Her account of Endeavor's growth and the stories of other passionate change-makers give this inspiring audio enormous energy and credibility. T.W. © AudioFile 2016, Portland, Maine -
Publisher's Weekly
July 14, 2014
Rottenberg, cofounder and CEO of Endeavor, boldly presents a road map for taking great ideas to scale and making the entrepreneurial lifestyle work for you. According to the author, this is a great time to be an entrepreneur, since company loyalty is no longer rewarded with job security and a pension. Even if your ideas look nutty to others, focus on your dreams, advises Rottenberg. After all, mastering the art of entrepreneurship is about learning to take chances. The book is illustrated with plenty of examples to provide inspiration, such as Sara Blakely of Spanx, Bette Graham of Liquid Paper, and Amazon’s Jeff Bezos. The entrepreneurial types she describes are divided into gazelles (creators of new high-growth business ventures), skunks (who advocate for new endeavors within an existing corporate structure), dolphins (who display an entrepreneurial spirit inside the social sector), and butterflies (small-scale and lifestyle entrepreneurs). The lesson: anyone, anywhere can become an entrepreneur. Rottenberg’s energy is contagious, and the chatty, conversational presentation is designed to get readers moving. This is a great guide for those with more dreams than courage. Agent: David Black, David Black Agency.
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